Shaping the Future: A Dynamic Process for Creating and AchievingYour Company's Strategic Vision
Type
Book
Authors
ISBN 10
0814407773
ISBN 13
9780814407776
Category
Strategy
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Publication Year
2004
Publisher
Pages
256
Description
"Shaping the Future" provides how-to guidance - as well as examples based on interviews with executives from companies like Boeing, Microsoft, Rockwell-Collins, and Apple - on how readers can help to create a future of their own choosing. Rethinking many classic assumptions about change, "Shaping the Future" emphasizes the importance of making a single, critical change - the strategic imperative - rather than many smaller ones. The book presents a practical and unique Transformational Model, consisting of five key steps necessary to overcome resistance and effect critical change within an organization. - from Amzon
Number of Copies
1
